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PERSONAL BRANDING

Evan Kennedy Creative is an identity system designed to represent the work sports design career aspirations I possess. Built from sports figures and icons, the system includes flexible logo usage that pair in various ways with wordmarks to create a versatile brand system. It also features a bold and dynamic typography pairing, with a restrained – yet balanced color palette. Designed to feature across digital, print and motion, the identity is built for real-world application in sports design.

PROJECT TYPE

Identity Design

DATE CREATED

March 2026

LOGOS / WORDMARKS

PRIMARY MARK (COURT VERSION)
EKC_CourtLogo_Blk_WithBG.png
EKC_CourtLogo_Wht_WithBG.png
SECONDARY MARK (BALL VERSION)
EKC_BallLogo_Blk_WithBG.png
EKC_BallLogo_Wht_WithBG.png
WORDMARKS
EKC_HorizontalWordmark_Blk_WithBG.png
EKC_HorizontalWordmark_Wht_WithBG.png
EKC_StackedWordmark_Blk_WithBG.png
EKC_StackedWordmark_Wht_WithBG.png

TYPOGRAPHY / COLOR

Personal Logo Ideation-26.png
Personal Logo Ideation-25.png
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